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Link building Backlinks for SEO include anchor links and their non-anchor counterparts. Anchors are linked to the main keyword, because the key query plays a crucial role for SEO performance. Bare links carry equal weight – these are plain URLs, while user interaction is important because they offer a route for bots; search engines access the target page and deeper pages, that helps your project. I provide tools like Majestic, SEMrush, and Ahrefs. If there are fewer links for one of the services, updates are provided on the platform with a larger number of backlinks due to indexing delays.